J. Garland Pollard
WRITING, EDITING, BRANDING, WEB CMS
Work stuff here including brands, corporate history and content, architecture, history and historic preservation, the outdoors.
History is today, and yesterday.
Some recent writing and research for America’s most historic county, Fairfax, Virginia
Telling the Story of a Region
For almost ten years, I served as communications director for an Episcopal Church diocese. The Southern Cross has told that story since 1970 in print, and now electronically.
Book: History from Corporate Archives
For the anniversary of a Florida Episcopal diocese, I gathered, designed and wrote its history, The First Five Decades: A History of the Diocese of Southwest Florida. Our corporate archives had photos, newspapers and records. We had a need for a permanent record of that history, but no budget. I wrote three decades of the most recent history, incorporating a previous monograph for the early history. In lieu of a favor or trinket for the anniversary, we gave the print version to every member of our annual convention celebration. Layout used Adobe Indesign, Photoshop and Illustrator.
Book: Guide to the Episcopal Brand
My manual for Episcopal Churches, helping them, step-by-step, to show their members how to improve their marketing, from website to follow-up, in easy, easy ways. Published for the Diocese of Southwest Florida, but applicable to all Anglican parishes, it is available online or by book. As the nation’s oldest church denomination, the Episcopal Church has a historic legacy, yet also has modern appeal. The book also works as a seminar class for church marketing committees. Take a read by a free PDF , or printed version below.
Communications and Content Management
A few projects thru the years. My branding news is on BrandlandUSA.com.
For the 50th Anniversary of the Diocese of Southwest Florida, we scoured our archives for images that showed the story of Southwest…
Getting volunteers or employees in far flung offices, particularly ones that do not have a news background, to adhere to style conventions…
DaySpring Episcopal Center is the home of the Diocese of Southwest Florida. Located on the Manatee River, it is a camp and…
St. George’s College
Two decades before Britain passed the Balfour Declaration, the Church of England built St. George’s.
Pilgrims in Jerusalem
At the Mount of Olives, pilgrims from around the world converges at the famous site.
Past and Present
At Capernaeum on the Sea of Galilee, step into the daily life of a Roman city, uncovered today.